墨尔本大学 课程目录

在技术进步，消费者趋势和全球市场动态的驱动下，全球零售业正处于快速发展的状态。 在这个充满挑战和吸引力的环境中，零售经理会做出复杂的决策，其中包括：零售策略； 复杂的零售渠道； 客户趋势； 零售地点； 商品和服务计划； 培训和激励员工； 商品的定价，展示和促销； 以及零售业务对人，社会和环境的影响。 敏捷和多样化的能力对于有效，高效地做出这些决策，在成熟而拥挤的市场中占据优势至关重要。 全渠道零售具有双重重点：（1）介绍零售的基本概念和原理； （2）探索全球零售的前沿。 这涉及在复杂的零售环境中研究战略和战术零售问题，以增强竞争优势。

(Quotas apply) Management Consulting is designed to provide students with an enriched learning experience. Working in cross-disciplinary teams, students will be assigned to a client organisation and will be required to draw on their prior knowledge gained from their studies to address contemporary business problems/opportunities at the individual (e.g. employee satisfaction, customer experience, etc), organisational (e.g. process analysis/improvement, organisational design, etc.) and industry/societal (e.g. industry analysis, go-to-market strategies, etc) level. Students will be supported by formal lectures that cover practitioner-oriented methodologies. The mastery of specific consulting tools and techniques will be achieved through skill-based workshops led by experienced instructors. Students will learn to work with unstructured and incomplete information, to develop research and networks to support their enquiry, to work successfully in teams, and to present their findings and seek and receive constructive feedback in a range of settings. Students will also be encouraged to plan, reflect and modify their approaches to improve the outcomes of their efforts in managing their business project.

Organisations are constantly striving to build advantages so as to attract customers, funding and employees. This subject examines the impact of competitive dynamics and industry evolution, and the strategic choices managers face around market positioning and collaborating in ecosystems. Particular attention is paid to the roles of strategic human resource management, emergent strategy and organisational change.

Z变换对离散时间信号的处理与频谱分析 数字滤波器与模拟滤波器的设计 离散傅里叶变换 (DFT) 和快速傅里叶变换 (FFT) 高分笔记分享 知识点相关自编例题讲解

(Quotas apply) Summer Term - Off Campus November - Off Campus Bachelor of Commerce students will be assigned in small groups to a host organisation in a country outside Australia. Collaborating in teams, they will undertake a consulting project related to an issue that is of current, practical importance to the host organisation. During the project, student teams will undertake in-depth, self-directed project work in coordination with the host organisation, including identifying project scope, opportunities, constraints and recommendations. Students will be supported by instructor-led workshops and consultations that provide guidance regarding approaches, tools and techniques, and values and principles for consulting work. Students will learn to operate in an international context with unstructured and incomplete information in real business settings, to work with primary and secondary data sources and with stakeholders, to develop solutions that consider economic, social and environmental impacts, to work successfully in teams, to present their findings and seek and received constructive feedback in a range of settings. Students will also be encouraged to plan, reflect upon and modify their approaches over the course of the project to improve the outcomes of their efforts.

The way we work is changing. The forces of globalisation, technological advancement and population pressures are reshaping the nature and meaning of ‘work’. Graduates entering the new world of work face a revolution in working practices and organisational culture. There are greater opportunities for autonomy, flexibility and creativity, but there is also more uncertainty about job security and employment pathways. New work opportunities have emerged that did not exist just a few years ago, yet career choices that were previously considered ‘safe’ have also come under new threats from increasingly capable technologies. Addressing opportunities and challenges, this subject intends to equip students with the knowledge and skills needed to meet, and eventually lead, the ‘future of work’. The subject is intended as a meaningful development journey that helps students to plan for and succeed in their careers. Through the use of reflection, peer interaction, case studies and workshops, students will learn how to apply the course content at the individual, organisational and global levels.

This course introduces and demonstrates how marketing theory and practice is used on the internet. Particular attention is given to techniques unique to the world wide web environment, and practice enhanced by the social networked nature of the internet. The focus of this course covers online consumer behaviour, internet strategy (including business models), internet marketing communications, and analytics.

Strategic marketing builds on the concepts and skills learned in other marketing subjects. The subject presents an opportunity for students to learn, examine and apply strategic marketing decision processes with the goals of establishing, maintaining, or improving the firm’s competitive advantage. Topics include: strategic analysis (ie.external analysis, competitor analysis, market analysis, product portfolio analysis, environmental analysis and dealing with strategic uncertainty, internal analysis), alternative business strategies (ie. differentiation strategies, growth strategies, strategies in declining and hostile markets), implementation and the planning process.

课程定位 ENGR10006（Engineering Modelling and Design）是墨尔本大学工程学院的课程。 核心内容 官方 overview 重点说明：通过真实工程项目的建模与设计流程训练学生，把问题定义、方案构建与设计验证连成完整链路。

ELEN20005 聚焦电气网络的基础建模与分析，覆盖电荷、电流、电势、Kirchhoff 定律、LTI 一端口、DC/AC 网络分析、简单 RC/RL 暂态以及运放电路，并配套仿真工具和基础实验训练。课程目标是把电路理论、模拟工具与实验验证连成一条线，建立后续电气与电子工程课程的基础。